Serious Branding, PR & Reputation Management
Your reputation and brand image is important.
Customers research your company before they purchase.
Make sure the first page of Google results for your business name are positive ones.
What is a Branding Campaign?
Our branding campaign is a mixed powerful surge of several marketing tools such as free press releases, paid press releases, video marketing, blogs, forums, and social bookmarking executed all at once. It is a campaign designed to improve your brand image and reputation on the search engines.
Why is a Branding Campaign important?
Research has proven that the first thing a customer will do before purchasing a product or service is "Google it". What shows up when customers search for your company/product/service name? Is it all positive? Will it make the researcher feel comfortable purchasing from you? We aim to make sure your company/product/service are all branding with the most positive information on the search engines. This will improve the # of visitors that convert into customers.
Our Branding Campaign Process
- Reputation research
- Brand discussion
- Determine your message and goals
- Determine the positive spin that will prove that others are satisfied with your product/service
- Determine the PR tools we will utilize: Free PR, Paid PR, Video Marketing, Social Bookmarking, PPC Campaigns and Landing Pages
- Determine the brand/product/service names and keywords we will target
- Design and creation of your message and goals
- Tracking integration
- Social Bookmark and Link Build
- Tracking the Results
Length of the Branding Campaign
Depending on the success, this campaign may last up to 90 days with frequent submissions.
Added Value of the Branding Campaign
Any marketing expert or seo company
can execute a press release or video ... that's for sure. But how many can make that press release or video appear on page one for specific keyword searches? As an added value service, we provide certain link building techniques that will keep the Free PR, Paid PR, and Video submissions popping up for specific keyword searches of your choice on Google.
and learn more about how we can improve your brand and reputation on the major search engines via our Branding Campaign.